Meta – Calibration feature for support agent

Designed and launched calibration feature for customer support agents to ensure fair quality reviews

Year

2023

My Role

Design

Platform

Web App

Type

B2B

Meta QMS project cover image


Context


The Quality Management System (QMS) is used by Meta’s support teams to improve overall support quality. Senior agents (Quality Analysts) review customer conversations, provide feedback, and assign scores, which frontline agents use to improve their performance.


At the time, QMS had no built-in calibration feature. Each program ran its own manual process, making calibration slow, inconsistent, difficult to scale, and prone to bias. We aimed to automate this workflow within QMS and roll it out across Meta’s support ecosystem.


What I Did


I led the end-to-end product and UX process. I interviewed senior agents to understand their workflows, mapped the calibration journey, and created user flows and high-fidelity screens. Because QMS supported multiple programs, I also introduced one of Meta’s design systems to ensure consistency and long-term scalability.


I partnered with the PM, engineers, and program managers to define scope, align expectations, and deliver an MVP that met operational needs while fitting into the broader support ecosystem.


Results & Impact


The calibration feature reduced senior agents’ calibration time by 41% and replaced a fragmented manual process with a unified workflow. QMS expanded to five support programs, with more than 8,000 agents using the system.


The new experience improved scoring consistency and created a fairer, more scalable quality-review process across Meta’s support operations.

MORE PROJECTS

Meta – Calibration feature for support agent

Grab – PIN redesign & recovery

CargoMART Subscription model launch

Funding Societies – Investor mobile app

MyRent – Peer-to-Peer rental platform

Linkedin Logo
dribbble logo
portfolio logo

Designed with two cats watching over

Meta – Calibration feature for support agent

Designed and launched calibration feature for customer support agents to ensure fair quality reviews

Year

2023

My Role

Design

Platform

Web App

Type

B2B

Meta QMS project cover image


Context


The Quality Management System (QMS) is used by Meta’s support teams to improve overall support quality. Senior agents (Quality Analysts) review customer conversations, provide feedback, and assign scores, which frontline agents use to improve their performance.


At the time, QMS had no built-in calibration feature. Each program ran its own manual process, making calibration slow, inconsistent, difficult to scale, and prone to bias. We aimed to automate this workflow within QMS and roll it out across Meta’s support ecosystem.


What I Did


I led the end-to-end product and UX process. I interviewed senior agents to understand their workflows, mapped the calibration journey, and created user flows and high-fidelity screens. Because QMS supported multiple programs, I also introduced one of Meta’s design systems to ensure consistency and long-term scalability.


I partnered with the PM, engineers, and program managers to define scope, align expectations, and deliver an MVP that met operational needs while fitting into the broader support ecosystem.


Results & Impact


The calibration feature reduced senior agents’ calibration time by 41% and replaced a fragmented manual process with a unified workflow. QMS expanded to five support programs, with more than 8,000 agents using the system.


The new experience improved scoring consistency and created a fairer, more scalable quality-review process across Meta’s support operations.

MORE PROJECTS

Meta – Calibration feature for support agent

Grab – PIN redesign & recovery

CargoMART Subscription model launch

Funding Societies – Investor mobile app

MyRent – Peer-to-Peer rental platform

linkedin logo

LinkedIn

dot
dribbble logo

Dribbble

portfolio logo

Designed with two cats watching over

Meta – Calibration feature for support agent

Designed and launched calibration feature for customer support agents to ensure fair quality reviews

Year

2023

My Role

Design

Platform

Web App

Type

B2B

Meta QMS project cover image


Context


The Quality Management System (QMS) is used by Meta’s support teams to improve overall support quality. Senior agents (Quality Analysts) review customer conversations, provide feedback, and assign scores, which frontline agents use to improve their performance.


At the time, QMS had no built-in calibration feature. Each program ran its own manual process, making calibration slow, inconsistent, difficult to scale, and prone to bias. We aimed to automate this workflow within QMS and roll it out across Meta’s support ecosystem.


What I Did


I led the end-to-end product and UX process. I interviewed senior agents to understand their workflows, mapped the calibration journey, and created user flows and high-fidelity screens. Because QMS supported multiple programs, I also introduced one of Meta’s design systems to ensure consistency and long-term scalability.


I partnered with the PM, engineers, and program managers to define scope, align expectations, and deliver an MVP that met operational needs while fitting into the broader support ecosystem.


Results & Impact


The calibration feature reduced senior agents’ calibration time by 41% and replaced a fragmented manual process with a unified workflow. QMS expanded to five support programs, with more than 8,000 agents using the system.


The new experience improved scoring consistency and created a fairer, more scalable quality-review process across Meta’s support operations.

MORE PROJECTS

Meta – Calibration feature for support agent

Grab – PIN redesign & recovery

CargoMART Subscription model launch

Funding Societies – Investor mobile app

MyRent – Peer-to-Peer rental platform

linkedin logo

LinkedIn

dot
dribbble logo

Dribbble

portfolio logo

Designed with two cats watching over